Hi, I’m Woody
I’m a Creative Director and Designer with over 15 years of experience helping brands, startups, and global companies bring ideas to life. My work blends UI/UX, branding, and art direction, with a focus on creating designs that feel intuitive, engaging, and human. Over the years, I’ve led digital transformations at Havas, McKesson, and the USTA, and also built my own eyewear brand, Framed NYC, from the ground up. With a background in fine arts and interactive media, I approach projects with a combination of creativity and strategy, building design systems, shaping brand identities, and crafting experiences that leave a lasting impact.
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